At The Park, we are excited to introduce BNI Sweden and their business development consultant, Tommy Rundström, who is now establishing a business forum at The Park Forskaren. With BNI’s extensive experience and proven concept of referral marketing, our members have a unique opportunity to strengthen their business relationships and develop their operations through effective networking. This new forum provides access to a powerful network where collaboration and long-term business relationships are the focus, and we look forward to the exciting opportunities it will create.
Business networking has become a crucial part of how companies develop their contacts and business. BNI Sweden leads the way with a tried and tested system for referral marketing. With over 300,000 members globally, operating in 75 countries, BNI helps companies maximize their potential by building strong relationships and using a well-structured approach. In Stockholm, BNI is growing with several teams, and now a new business forum is being launched at The Park Forskaren.
Effective Networking for Business Development
Being part of BNI gives you access to a unique network where each member holds a seat in their specific professional field. This creates a safe, competition-free environment where collaboration is key. BNI’s business model is based on building long-term relationships, allowing members to benefit from each other’s contacts. A typical meeting with 20 members means that in just one and a half hours, you can reach as many potential clients as you would through 20 individual business meetings.
Through this form of networking, where members are introduced to each other’s business contacts, trust grows and relationships deepen. In many cases, this leads to referrals that are not only warm but also rooted in personal relationships. It’s a form of marketing that’s hard to achieve through other methods.
Structured Success with Clear Results
What sets BNI apart is its research-based approach. Members follow a clear structure, which leads to tangible results. BNI Sweden generates nearly one billion SEK each year through the business conducted by its members. The key to this success is BNI’s system, where every member knows what is expected of them and how best to collaborate with their team.
A Personal Touch in a Digital World
Despite the rapid digital transformation, especially during and after COVID-19, BNI has seen a strong trend back toward in-person meetings. Building personal relationships and trust is best done face-to-face. Studies show that 87% of all communication happens through body language, an element difficult to capture through digital platforms. Therefore, physical meetings remain a crucial part of BNI’s success.
The Future of Business Networking
BNI continues to expand and aims to establish more business forums across Sweden. With a model that focuses on developing and leveraging the contacts of contacts, a team of 20 people can open doors to up to 25,000 potential business opportunities. This makes BNI one of the most effective tools for business development in the market.
At BNI, it’s all about helping each other grow. The “Givers Gain” principle is at the core – the more you help others, the more you receive in return. It’s a philosophy built on mutual success and long-term relationships.
Would you like to be part of a successful business network and take advantage of BNI’s extensive resources? Join us and experience firsthand how networking can take your business to the next level. BNI Sweden holds meetings every Thursday at 3 PM at The Park Forskaren – everyone is welcome to attend and explore the possibilities.
